Öztürk, S. Et Al. 2012. Segmentation based on sources of marketing intelligence, marketing intelligence quotient and business characteristics in software industry. ISTANBUL UNIVERSITY JOURNAL OF THE SCHOOL OF BUSINESS , vol.41 , 227-240.

Öztürk, S., Okumuş, A., & Mutlu, F., (2012). Segmentation based on sources of marketing intelligence, marketing intelligence quotient and business characteristics in software industry. ISTANBUL UNIVERSITY JOURNAL OF THE SCHOOL OF BUSINESS , vol.41, 227-240.

Öztürk, Selen, Abdullah OKUMUŞ, And Feride Mutlu. "Segmentation based on sources of marketing intelligence, marketing intelligence quotient and business characteristics in software industry," ISTANBUL UNIVERSITY JOURNAL OF THE SCHOOL OF BUSINESS , vol.41, 227-240, 2012

Öztürk, Selen Et Al. "Segmentation based on sources of marketing intelligence, marketing intelligence quotient and business characteristics in software industry." ISTANBUL UNIVERSITY JOURNAL OF THE SCHOOL OF BUSINESS , vol.41, pp.227-240, 2012

Öztürk, S. Okumuş, A. And Mutlu, F. (2012) . "Segmentation based on sources of marketing intelligence, marketing intelligence quotient and business characteristics in software industry." ISTANBUL UNIVERSITY JOURNAL OF THE SCHOOL OF BUSINESS , vol.41, pp.227-240.

@article{article, author={Selen ÖZTÜRK Et Al. }, title={Segmentation based on sources of marketing intelligence, marketing intelligence quotient and business characteristics in software industry}, journal={ISTANBUL UNIVERSITY JOURNAL OF THE SCHOOL OF BUSINESS}, year=2012, pages={227-240} }