Bütünleşik Marka İletişimi; Temeller, Stratejiler, Uygulamalar ve T- Box Örneği


ERASLAN YAYINOĞLU P.

İleti-ş-im, no.5, pp.125-155, 2006 (National Refreed University Journal)

  • Publication Type: Article / Article
  • Publication Date: 2006
  • Title of Journal : İleti-ş-im
  • Page Numbers: pp.125-155