Ethnography & Netnography in Marketing Research


BULUT D.

3rd International Conference: Quantitative and Qualitative Methodologies in the Economic & Administrative Sciences (Q.M.E.A.S 2013), Atina, Greece, 23 - 24 May 2013, pp.448-551

  • Publication Type: Conference Paper / Full Text
  • City: Atina
  • Country: Greece
  • Page Numbers: pp.448-551