Determining Differences between Store Perceptions of Loyal and Non-Loyal Customers of a Major Supermarket Retailer in Turkey


Bozbay Z.

5th International CIRCLE Conference, Lefkosia, Cyprus (Gkry), 26 March 2008, pp.39

  • Publication Type: Conference Paper / Summary Text
  • City: Lefkosia
  • Country: Cyprus (Gkry)
  • Page Numbers: pp.39
  • Istanbul University Affiliated: Yes