A Mathematical Approach to Neuromarketing: A Weapon –Target Assignment Model

Önay O.

International Journal of Academic Research in Business and Social Sciences, vol.6, no.1, pp.164-173, 2016 (Peer-Reviewed Journal)

• Publication Type: Article / Article
• Volume: 6 Issue: 1
• Publication Date: 2016
• Journal Name: International Journal of Academic Research in Business and Social Sciences
• Journal Indexes: Other Indexes
• Page Numbers: pp.164-173
• Istanbul University Affiliated: Yes