Determining Differences between Store Perceptions of Loyal and Non-Loyal Customers of a Major Supermarket Retailer in Turkey | AVESİS

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Determining Differences between Store Perceptions of Loyal and Non-Loyal Customers of a Major Supermarket Retailer in Turkey

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International Journal of Management Cases, vol.10, pp.191-200, 2008 (Peer-Reviewed Journal)

Publication Type: Article / Article
Volume: 10
Publication Date: 2008
Journal Name: International Journal of Management Cases
Journal Indexes: Other Indexes
Page Numbers: pp.191-200
Istanbul University Affiliated: Yes