Product Placement (Surreptitious Advertising) and Children:Analizing E.T. and Komser Sekspir Movies


YOLCU E.

1. Uluslararası Çocuk ve İletişim Konferansı, İstanbul, Turkey, 10 January 2004, pp.487-495

  • Publication Type: Conference Paper / Full Text
  • City: İstanbul
  • Country: Turkey
  • Page Numbers: pp.487-495
  • Istanbul University Affiliated: Yes