Kent Markalaşması ve Reklam


ZEYBEK B.

in: Reklamı Anlamlandırmak, Seda ÇAKAR MENGÜ, Editor, Derin Yayınları, İstanbul, pp.61-92, 2016

  • Publication Type: Book Chapter / Chapter Vocational Book
  • Publication Date: 2016
  • Publisher: Derin Yayınları
  • City: İstanbul
  • Page Numbers: pp.61-92
  • Editors: Seda ÇAKAR MENGÜ, Editor
  • Istanbul University Affiliated: Yes