How Turkey Can Benefit From Country Brand Strategy Creation?: Reviews and Recommendations About Turkeys’ Country Brand Strategy

Gül Ünlü D.

Emerging Global Issues in Management, Social Sciences and Humanities, Athens, Greece, 21 - 22 April 2018, pp.11

  • Publication Type: Conference Paper / Summary Text
  • City: Athens
  • Country: Greece
  • Page Numbers: pp.11
  • Istanbul University Affiliated: Yes