In Search of Green: A Content Analysis of Sustainable Business Practices in EKOIQ Magazine

Creative Commons License

ZİNCİR O.

12th Corporate Responsibility Research, İstanbul, Turkey, 12 - 14 October 2016, pp.2-16, (Full Text)

  • Publication Type: Conference Paper / Full Text
  • City: İstanbul
  • Country: Turkey
  • Page Numbers: pp.2-16
  • Open Archive Collection: AVESIS Open Access Collection
  • Istanbul University Affiliated: Yes

Abstract

A wider awareness for the necessity of sustainability in both life and business practices has increased in recent years with the ever-increasing world-wide population, demand for quality living standards, unplanned urbanisation, imprecise industrial developments and ongoing exploitation of natural resources. Triggered by a growing demand of the wider population towards approaches and/or practices that can be considered sustainable business practices are more than ever on the agenda of CEOs, managers, owners of companies and even employees. In this study, published interviews in the EKOIQ Magazine (a green life style and business magazine publishing in Turkey) are examined for sustainable business practices which represented by spokespeople of the companies with the method of qualitative content analysis. Some disclose major content patterns, sustainable business practices and some managerial and organisational categories related to sustainability have been offered by analysing these interviews.