Homo-di-fict: Creations Turn Against Humanity in South Park Town

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Atıf İçin Kopyala

Tugran F. E., Tugran A. H.

NARRATIVE ADVERTISING MODELS AND CONCEPTUALIZATION IN THE DIGITAL AGE, ss.21-33, 2017 (SSCI)

• Yayın Türü: Makale / Tam Makale
• Cilt numarası:
• Basım Tarihi: 2017
• Doi Numarası: 10.4018/978-1-5225-2373-4.ch002
• Dergi Adı: NARRATIVE ADVERTISING MODELS AND CONCEPTUALIZATION IN THE DIGITAL AGE
• Derginin Tarandığı İndeksler: Social Sciences Citation Index (SSCI)
• Sayfa Sayıları: ss.21-33
• İstanbul Üniversitesi Adresli: Evet

Özet

In digital age, with all the technological process narrative advertising is trying extraordinary new methods especially in animation movies and series. In this study a new word is going to be used to define fictional animation characters with the term of "homo-di-fict". In the case of 19th Season of South Park Series, the producers build a "homo-di-fict" which is entirely made from advertising and put her in a plot like a real animation character. So this plot placement causes some important developments in the mail topic of the South Park series. This study aims to examine the correlation between animation and narrative advertising and wants to find how animation "ad" character change animation series plot in the case of South Park.