Benefit Of Mass Customization as a Manufacturing Strategy With a Case Study


KAZAN H. , Baydar M.

Journal of Global Strategic Management (JGSM), vol.I, no.2, pp.116-125, 2007 (Refereed Journals of Other Institutions)

  • Publication Type: Article / Article
  • Volume: I Issue: 2
  • Publication Date: 2007
  • Title of Journal : Journal of Global Strategic Management (JGSM)
  • Page Numbers: pp.116-125