Changes in the electroencephalogram (EEG) depending on the emotional context in which the TV commercials are watched: A neuromarketing research

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Kurt E., Kaşıkçı I., Uslu A., Demiralp T., Aygüneş M.

International Cognitive Neuroscience Meeting IX, İstanbul, Turkey, 13 - 15 April 2012, pp.29-30, (Summary Text)

  • Publication Type: Conference Paper / Summary Text
  • City: İstanbul
  • Country: Turkey
  • Page Numbers: pp.29-30
  • Open Archive Collection: AVESIS Open Access Collection
  • Istanbul University Affiliated: Yes