E-Marketing: Concepts, Methodologies, Tools, and Applications


NASIR S.

Integrating Mobile Marketing into the Marketing Communication: Exemplification of Mobile Marketing Campaigns, Information Resources Management Association, Editör, Igı Global Publications, Hershey, Pa, ss.1221-1239, 2012

  • Basım Tarihi: 2012
  • Yayınevi: Igı Global Publications
  • Basıldığı Şehir: Hershey, Pa
  • Sayfa Sayıları: ss.1221-1239
  • Editörler: Information Resources Management Association, Editör