THE MEDIATING ROLE EFFECT OF INTERNAL INTEGRATION BETWEEN LONG TERM RELATIONSHIP WITH SUPPLIERS AND CUSTOMERS AND BUSINESS PERFORMANCE IN TURKEY ICI 500 ENTERPRISES


TOKER K., Pinar R. I.

BRAZILIAN JOURNAL OF OPERATIONS & PRODUCTION MANAGEMENT, cilt.16, sa.4, ss.592-604, 2019 (ESCI) identifier

Özet

Goal: This paper aims to demonstrate the mediating effect of internal integration in the relationship between long-term connections with customers/suppliers and operating performance. Businesses that want to improve operating performance often try to establish long-term relationships with customers and suppliers. However, at this stage, they neglect the internal integration process.