Marketing Tourism Experiences

AYDOĞAN ÇİFÇİ M., ÇETİN G., İSTANBULLU DİNÇER F. F.

in: The Routledge Handbook of Destination Marketing, Dogan Gursoy; Christina G. Chi, Editor, Routledge, London/New York , New York, pp.49-59, 2018

  • Publication Type: Book Chapter / Chapter Research Book
  • Publication Date: 2018
  • Publisher: Routledge, London/New York 
  • City: New York
  • Page Numbers: pp.49-59
  • Editors: Dogan Gursoy; Christina G. Chi, Editor
  • Istanbul University Affiliated: Yes