The effects of brand experiences trust and satisfaction on building brand loyalty an empirical research on global brands


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ŞAHİN A., ZEHİR C., hakan k.

7th International Strategic Management Conference, Paris, Fransa, 30 Haziran - 02 Temmuz 2011, cilt.24, ss.1288-1301, (Tam Metin Bildiri) identifier

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