The Effects of the Use of Female Nudity in Automobile Print Ads as a Sexual Appeal Object On Perceived Specifications Of The Product


Önden İ., Tuzla H.

The Twelfth Annual International Business Research Conference, Florida, United States Of America, 4 - 05 February 2012, pp.1, (Summary Text)

  • Publication Type: Conference Paper / Summary Text
  • City: Florida
  • Country: United States Of America
  • Page Numbers: pp.1
  • Istanbul University Affiliated: No