Entrepreneurship for the Future: A Conceptual Look Toward Sustainability Entrepreneurship

Eurasian Business Perspectives, Mehmet Bilgin,Hakan Danis,Ender Demir,Faruk Aysan, Editör, Springer, London/Berlin , Basel, ss.277-290, 2020

This theoretical paper defines the concept of sustainability entrepreneurship

and how it differs from basic entrepreneurship approaches,

eco-entrepreneurship, and social entrepreneurship. All the core elements or

so-called pillars of sustainability entrepreneurship are defined and some cases for

real sustainability entrepreneurships are illustrated. Sustainability concept is allegedly

well accepted both by scholars and practitioners, but in reality, there are very

few examples that fit the definition of sustainability entrepreneurship: it is a process

to explore and implement future products, processes, and services for protecting the

nature and balancing the social phenomena. The returns to be gained here contribute

not only to the economy but also to the noneconomic individuals and the community

as well. Study aims to describe, define, and detail the concept of Sustainability

Entrepreneurship and outline the components with examples such as Career Moves,

Waste Works, d.light, Qurrent, Tesla Motors, Bugday, and Çöp(m)adam from all

over the world. On one hand, sustainability entrepreneurship addresses environment,

social stability, and economic contribution which are the main focuses of sustainable

development; and pursues profit on the other.