Supporting Marketing Practices: Mobile Network Operators’ Value Added Services Changing The Way Of Doing Business


Handbook of Research on Mobile Marketing Management, Dietmar Georg Wiedemann, Editör, Idea Group Publishing, Unknown, ss.158-172, 2010

  • Basım Tarihi: 2010
  • Yayınevi: Idea Group Publishing
  • Basıldığı Şehir: Unknown
  • Sayfa Sayıları: ss.158-172
  • Editörler: Dietmar Georg Wiedemann, Editör