Expectations of Marketing Communications Function From Accounting Training and A Study For Determining These Expectations

ANIL KESKİN D., ŞOĞUR M.

MUHASEBE BİLİM DÜNYASI DERGİSİ, vol.14, pp.141-173, 2012 (Peer-Reviewed Journal)

• Publication Type: Article / Article
• Volume: 14
• Publication Date: 2012
• Journal Name: MUHASEBE BİLİM DÜNYASI DERGİSİ
• Journal Indexes: TR DİZİN (ULAKBİM)
• Page Numbers: pp.141-173
• Istanbul University Affiliated: Yes