Digital Marketing and Big Data: Crossing Paths in the Age of Digital Transformation
in: Linking Business And Communication From A Sparkle To A Flame, Ašanin Gole, Pedja, Editor, Doba Business School, Maribor, pp.127-140, 2018
- Publication Type: Book Chapter / Chapter Research Book
- Publication Date: 2018
- Publisher: Doba Business School
- City: Maribor
- Page Numbers: pp.127-140
- Editors: Ašanin Gole, Pedja, Editor
- Istanbul University Affiliated: Yes