The role of psychographics in explaining store brand buying behavior

Copy For Citation

Kurtuluş K., KURTULUŞ S., Yeniçeri T., Yaraş E.

Bogazici Journal, vol.19, pp.99-113, 2005 (Scopus)

• Publication Type: Article / Article
• Volume: 19
• Publication Date: 2005
• Doi Number: 10.21773/boun.19.1.6
• Journal Name: Bogazici Journal
• Journal Indexes: Scopus, TR DİZİN (ULAKBİM)
• Page Numbers: pp.99-113
• Istanbul University Affiliated: Yes