Narratives Through Turkish Perspective - Transmedia Storytelling And Intertextuality Examples In The Postnetwork Era

Argonaut Publishing House, Cluj-Napoca, 2014

New technologies help people to improve their intrapersonal,

interpersonal and international communication. With the help

of the re-told stories, people simulate real life situations and

experience a kind of pseudo communication to empathy the

‘others’ and understand the self. This study focuses on the

narratives in the modern world in the form of television

serials, cinema films or computer games as a tool to make the

individuals communicate within the given society and the

outer societies providing them a context to structure, restructure,

re-position the selves in the re-established reality at

different layers.

Narratives are important not only because they provide a kind

of socialization period and sharing information but also they

create the public sense, public sensitivity or tolerance and

establish a kind of public opinion. Networks on the other hand

are providing us new type of tailored narratives in which the

individual could position the ‘self’ and learn more about the

reality. Whereas the individual becomes so complex in themodern era, more complex is the relationship between the

reality and filmic reality. The thin line becomes even thinner,

with the wiser storytelling strategies; one of them is

transmedia storytelling and putting intertextual elements into

the story as to make it more connected to the real world. Thus,

the audiences experience a deeper degree of attachment to the

characters in the serials and follow them from one media to the

other. Since this kind of intermingling storytelling approach is

the first attempt on Turkish television serials, the study

mainly focuses on the technique, the impact on the audience

and its implications. In this study, the concept of ‘narration’ is

considered to be the main concern and alternative ways of

storytelling were questioned and analyzed regarding the Fox

TV narratives and cinema films.