Use of radio frequency identification for targeted advertising: A collaborative filtering approach using Bayesian networks

Cinicioglu E. N., Shenoy P. P., Kocabasoglu C.

9th European Conference on Symbolic and Qualitative Approaches to Reasoning with Uncertainty, ECSQARU 2007, Hammamet, Tunisia, 31 October - 02 November 2007, pp.889-900 identifier

  • Publication Type: Conference Paper / Full Text
  • Volume:
  • Doi Number: 10.1007/978-3-540-75256-1_77
  • City: Hammamet
  • Country: Tunisia
  • Page Numbers: pp.889-900
  • Istanbul University Affiliated: No