DENEYİME DAYALI YENİ ÜRÜNLERDE PAZARLAMA İLETİŞİM UNSURLARININ TALEBE OLAN ETKİSİ: SİNEMA SEKTÖRÜ ÜZERİNE BİR ARAŞTIRMA

ÖCAL F., NASIR S.

Journal of research in business (online), vol.8, no.1, pp.254-277, 2023 (TRDizin)

• Publication Type: Article / Article
• Volume: 8 Issue: 1
• Publication Date: 2023
• Doi Number: 10.54452/jrb.1243371
• Journal Name: Journal of research in business (online)
• Journal Indexes: TR DİZİN (ULAKBİM)
• Page Numbers: pp.254-277
• Istanbul University Affiliated: Yes