Prof. Dr. Süphan Nâsır graduated
from Boğaziçi University, Department of Sociology and completed his
PhD in Marketing at Istanbul University. In 2008, she was appointed as an
Assistant Professor at Istanbul University, Faculty of Economics, Department
of Business Administration, where she was promoted to Associate Professor in
2009 and Professor in 2014. Since 2009, Mr. Nasser has been the Head of
the Department of Marketing at the Department of Business Administration,
Faculty of Economics, Istanbul University.
She was the editor-in-chief of
the International Journal of E-Entrepreneurship and Innovation between 2010 and
2014 and the editor of the ESCI indexed International Journal of
Higher Education between 2010 and 2022. Süphan Nasır has two SCOPUS indexed
international books titled Modern Entrepreneurship and E-Business Innovations
and CRM Strategies in the Digital Era published by international publishers. She
has more than 100 indexed articles, including 25 international books and
book chapters, and papers presented at national and international congresses.
Her research interests include marketing
issues such as Consumer Behavior, Sustainability, Social Responsibility, Voter
Behavior, Customer Relationship Management (CRM), Strategic Marketing, Brand
Management and Higher Education policies. She successfully conducts public
opinion surveys that have made waves in the media.
She is also a jury memberat the
Sustainable Business Awards. She worked as a mentor, evaluator and team leader
in institutional external evaluation and institutional accreditation programs at
the Higher Education Quality Board between 2016-2021; Between 2019-2022, she
served as a member of the Advisory Board of TÜBİTAK Scientist Support Programs.
- suphan@istanbul.edu.tr
- Web Page
- http://aves.istanbul.edu.tr/suphan/
- Office Phone
- +90 212 440 0000 Extension: 11776
- Office Phone
- +90 212 440 0000 Extension: 11782
- Office
- İktisat Fakültesi İşletme Bölümü
- Address
- İstanbul Üniversitesi İktisat Fakültesi İşletme Bölümü İstanbul Üniversitesi Merkez Kampüsü 34452 Beyazıt/Fatih-İstanbul