Publications & Works

Articles 24
All (24)
SCI-E, SSCI, AHCI (9)
SCI-E, SSCI, AHCI, ESCI (12)
ESCI (3)
Scopus (8)
TRDizin (4)
Other Publications (7)
Papers Presented at Peer-Reviewed Scientific Conferences 52

1. Dijital Aktivizm Alanındaki Trendleri Analiz Etmeye ve Görselleştirmeye Yönelik Sistematik Bir Araştırma

22. AKADEMİK BİLİŞİM KONFERANSI, İstanbul, Turkey, 22 - 23 February 2024, (Unpublished)

2. Enflasyonist Ortamda Toplumun Ekonomi Gündemi: Boylamsal Bir Araştırma

3 rd International Congress on Digital Business, Management & Economics, Mersin, Turkey, 8 - 09 September 2023, (Summary Text)

3. Enflasyonist Ekonomi ve Pandemi Etkisinde Tüketicilerin Tatil Tercihleri

2ND INTERNATIONAL CONGRESS ON DIGITAL BUSİNESS, MANAGEMENT & ECONOMICS, Mersin, Turkey, 9 - 11 September 2022, pp.273-274, (Summary Text)

4. Covid-19 Salgını ile Birlikte Değişen Tüketici Davranışları ve Pazarlama Uygulamaları

3rd International Conference on Global Competition and Innovation Management, İstanbul, Turkey, 16 - 18 September 2021, pp.1-4, (Summary Text) Sustainable Development

7. Paylaşım Ekonomisi Hizmetlerine Yönelik Tutum

I. ULUSAL UYGULAMALI SOSYAL BİLİMLER KONGRESİ (C-IASOS), İzmir, Turkey, 22 - 24 October 2020, pp.15, (Summary Text) Sustainable Development

8. İnstagram Fenomenlerinin Paylaşımlarındaki Ürün ve Markalara Yönelik Tüketici Tutumlarının İncelenmesi

1. Ulusal Uygulamalı Sosyal Bilimler Kongresi, İzmir, Turkey, 22 - 24 October 2020, pp.16-17, (Summary Text)

9. Consumers’ Nostalgia Proneness and Their Attitude Towards Nostalgic Packaging

III. International Applied Social Sciences Congress (C-iasoS – 2019), İzmir, Turkey, 4 - 06 April 2019, pp.1139-1160, (Full Text)

10. TIP FAKÜLTELERİNDE SUNULAN YÜKSEKÖĞRETİMHİZMETLERİNİN PERFORMANS KALİTESİNİNDEĞERLENDİRİLMESİ

The 3 International HigherEducation Studies Conference, Kayseri, Turkey, 11 - 13 October 2018, pp.169-183, (Full Text)

11. ANALYZING THE RISK PERCEPTIONS AND BEHAVIORAL INTENTION OF INTERNATIONAL TOURISTS TOWARDS TURKEY

The Second International Congress on Future of Tourism: Innovation, Entrepreneurship and Sustainability (Futourism 2018), Mersin, Turkey, 27 - 29 September 2018, pp.768-775, (Full Text)

12. Tüketicilerin Gösterişçi Tüketime Yönelik Tutumlarının İncelenmesi

17. Uluslararası Katılımlı İşletmecilik Kongresi, İzmir, Turkey, 26 - 28 April 2018, pp.88-94, (Full Text)

13. TEKNOPARK İÇİNDE FAALİYET GÖSTEREN ŞİRKETLERİN PAZAR ODAKLILIK EĞİLİM PROFİLLERİNİN KÜMELEME ANALİZİ İLE BELİRLENMESİ

17. Uluslararası Katılımlı İşletmecilik Kongresi, İzmir, Turkey, 26 - 28 April 2018, pp.1370-1378, (Full Text)

14. DENEYİMSEL DEĞER BOYUTLARININ BELİRLENMESİ:PAZARYERİ SİTELERİ ÜZERİNE BİR ARAŞTIRMA

INTERNATIONAL ECONOMIC RESEARCH AND FINANCIAL MARKETS CONGRESS, Nevşehir, Turkey, 12 - 14 April 2018, pp.111-127, (Full Text)

15. COMPARISON OF GLOBAL AND LOCAL CONSUMERS’ ATTITUDE TOWARD ACCOMODATION SHARING SERVICES

NTERNATIONAL CONGRESS ON ECONOMICRESEARCHES AND FINANCIAL MARKETS (IERFM), Nevşehir, Turkey, 12 - 14 April 2018, pp.343-366, (Full Text)

16. Tüketicilerin Alışveriş Sürecinde Çoklu Kanal Kullanımına Yönelik Tutumları: Dijital ve Fiziksel Kanallar Arasındaki Geçiş Nedenleri

International Economic Researches and Financial Markets Congress (IEFRM), Nevşehir, Turkey, 12 - 14 April 2018, pp.72-73, (Summary Text)

17. Consumers’ Attitude toward Sharing Economy: Motives & Impediments of Using Car Sharing Services

RESSCONGRESS ULUSLARARASI EĞİTİM BİLİMLERİ VE SOSYAL BİLİMLER SEMPOZYUMU, Balıkesir, Turkey, 3 - 05 November 2017, pp.563-564, (Summary Text)

18. Taklit Markalı Aksesuarlara Yönelik Tüketici Tutumları

RESSCONGRESS -ULUSLARARASI EĞİTİM BİLİMLERİ VE SOSYAL BİLİMLER SEMPOZYUMU, Balıkesir, Turkey, 3 - 05 November 2017, pp.569, (Summary Text)

19. Experience Based Differention Strategy: Customer Experience Management of an Automotive Company in Turkey

RESSCONGRESS -ULUSLARARASI EĞİTİM BİLİMLERİ VE SOSYAL BİLİMLER SEMPOZYUMU, Balıkesir, Turkey, 3 - 05 November 2017, pp.565-566, (Summary Text)

20. Consumer Attitudes Towards Driverless Vehicles

ASEAD II. Uluslararası Sosyal Bilimler Sempozyumu, Antalya, Turkey, 21 - 23 October 2017, pp.590-603, (Full Text)

21. Cross-Cultural Analysis Of Consumers’ Attitude Toward Sharing Economy Services

ASEAD II. ULUSLARARASI SOSYAL BİLİMLER SEMPOZYUMU, Antalya, Turkey, 21 - 23 October 2017, pp.1, (Summary Text)

22. Jenerasyon Y Üniversite Öğrencilerinin Tasarruf, Harcama ve Yatırım Davranışlarının İncelenmesi

International Conference on Economics Research and Financial Markets, Edirne, Turkey, 12 - 13 May 2017, pp.974-985, (Full Text)

23. Online Shopping Motivations & Behaviours: A Study on Turkish Online Shoppers

International Conference on Economics Research and Financial Markets, Edirne, Turkey, 12 - 13 May 2017, pp.960-974, (Full Text)

24. TÜRKİYE'DE TEKNOPARK İÇİNDE FAALİYET GÖSTEREN FİRMALARIN PAZAR ODAKLILIK EĞİLİMLERİNİN İNCELENMESİ

INTERNATIONAL CONGRESS ON ECONOMIC RESEARCHES AND FINANCIAL MARKETS, Edirne, Turkey, 12 - 13 May 2017, pp.985-1001, (Full Text)

25. PERCEPTIONS OF BUSINESS PROFESSIONALS TOWARDS MOBILE DEVICE USAGE IN THE BUSINESS SETTINGS

International Science and Technology Conference (ISTEC2016), Viyana, Austria, 13 - 15 July 2016, pp.1, (Full Text)

26. University Brand Image Perceptions Of On-Campus And Online Students

7th International Conference on New Horizons in Education, Viyana, Austria, 13 - 15 July 2016, pp.1-12, (Full Text)

27. VACATIONING AT A DESTINATION UNDER TERRORISM RISK: TOURISTS’ DESTINATION IMAGE PERCEPTIONS ABOUT ISTANBUL

International Science and Technology Conference (ISTEC2016), Viyana, Austria, 13 - 15 July 2016, pp.1, (Full Text) Sustainable Development

28. The Evolution and Transformation of Engineering Higher Education: A Content Analysis of Articles Published in Higher Education Journals

4th FEIIC International Conference on Engineering Education & Research, Medine, Saudi Arabia, 19 - 21 December 2015, pp.1, (Full Text)

29. Son Kullanıcıların ve Hekimlerin Giyilebilir Sağlık Teknolojileri ile İlgili Algıları

Digital Health Summit, İstanbul, Turkey, 17 - 18 December 2015, pp.1, (Full Text)

30. Consumers' and Physicians' Perceptions about High Tech Wearable Health Products

World Conference on Technology, Innovation and Entrepreneurship, İstanbul, Turkey, 28 - 30 May 2015, pp.1261-1267, (Full Text) identifier

31. Ethics and Medical Ethics

The Saudi International Medical Education Conference (SIMEC 2014), Al-Qassim, Saudi Arabia, 24 - 27 November 2014, pp.16, (Full Text)

32. GSM Sektöründe Müşteri Memnuniyeti ve Sadakat Temelli Müşteri Segmentasyonu

19. Ulusal Pazarlama Kongresi, Gaziantep, Turkey, 18 - 22 June 2014, pp.77-84, (Full Text)

33. Publishing in Higher Education

First Turkish-Arab Congress on Higher Education (TACHE 2014), İstanbul, Turkey, 26 - 28 April 2014, pp.1-3, (Full Text)

34. Adaptation of E-Business Trends and Innovations in Modern Enterprises

Technological Advances in Electrical, Electronics and Computer Engineering, Turkey, 1 - 04 January 2013, (Full Text)

35. Yeniliklerin Yayılmasi ve Benimsenmesi: Mobil Uygulamalar Üzerine Bir Araştırma

4. Uluslararası İktisatçılar Zirvesi: Girişimcilik, İnovasyon ve Ekonomik Kalkınma, Turkey, 1 - 04 November 2012, (Full Text)

36. The Evolution and Transformation of Higher Education: A Content Analysis of Articles Published in Journal of Higher Education

International Higher Education Congress: New Trends and Issues, İstanbul, Turkey, 1 - 04 August 2012, vol.I, pp.395-403, (Full Text)

37. A Framework for Entrepreneurial and Innovative Universities: Criteria to Measure an Entrepreneurial and Innovative Universities

The 2nd International Congress on Trends in HigherEducation: Innovations and Entrepreneurship, Turkey, 1 - 04 November 2011, (Full Text)

38. İnovatif Ürünlere Yönelik Tüketicilerin Tutumları Ve Satın Alma Eğilimleri: Akıllı Mobil İletişim Cihazları Üzerine Bir Uygulama

3. Uluslararası İktisatçılar Zirvesi: Girişimcilik, İnovasyon ve Ekonomik Kalkınma, Turkey, 1 - 04 November 2011, (Full Text)

39. The Evolution And Transformation Of Higher Education: A Content Analysis Of Articles Published In Journal Of Higher Education

Uluslararası Yükseköğretim Kongresi: Yeni Yönelişler ve Sorunlar (UYK-2011), Turkey, 1 - 04 July 2011, (Full Text)

40. The Brand Personality of Coffee Shops: Scale Development

Marketing and Entreprenuership International Conference, AUMEC, Antalya, Turkey, 6 - 09 April 2009, pp.1120-1125, (Full Text)

42. Assuring the Assumptions of MANOVA in a Scenario-Based Experimental Design

International Conference On Multivariate Statistical Modeling And High Dimensional Data Mining, Turkey, 1 - 04 December 2008, (Full Text)

43. Changes in Attitudes toward the Act of Complaining in a Developing Country

Global Conference on Business & Economics, Italy, 1 - 04 December 2007, (Full Text)

44. Consumer Behavior of Credit Card Users in an Emerging Market

6th Global Conference on Business & Economics, United States Of America, 1 - 04 December 2006, (Full Text) Sustainable Development

45. Consumer Satisfaction, Loyalty and Switching Behavior: An Empirical Study on the Mobile Phone Market in Turkey

Global Technology and Business Association (GBATA): Management and Technology in the Global Economy: Nurturing Innovations & National Heritage, Russia, 1 - 04 December 2006, (Full Text)

46. Uluslararası Pazarlamanın Gelişimi, Değişimi ve Transformasyonu: İçerik Analizi

10. Ulusal Pazarlama Kongresi Bildirileri, Gazimagusa, Cyprus (Kktc), 1 - 04 December 2005

47. of Retailers as Financial Services Providers in Turkey: A Conceptual Framework

Global Business & Economics Research Conference, Turkey, 1 - 04 December 2005, (Full Text)

48. Complaint Handling Management: A Case Study

EuroCHRIE Conference (European Council on Hotel, Restaurant & Institutional Education), Turkey, 1 - 04 December 2004, (Full Text)

50. Emergence of Retailers as Financial Services Providers in Turkey: A Conceptual Framework

Proc. 11th EIRASS Conference (European Institute of Retailing and Services Studies), Czech Republic, 1 - 04 November 2004, (Full Text)

51. Developing A CRM Model For Luxury Automobile Brands

Proc. 7th International Conference on Customer Relationship Management and Relationship Marketing, Germany, 1 - 04 December 2003, (Full Text)
Books 39

1. Understanding Perceived Risks and Drivers of Health Technology Adoption From User and Physician Perspectives

in: Next-Generation Medical Devices and Robotics, Soufiene Ben Othman, Editor, IGI Global Scientific Publishing, pp.381-410, 2026

2. Disrupted Voter Loyalty as a Political Marketing Challenge: Analysis of Voter Decision-Making in a Fragmented Communication Environment

in: Cultural Transformation and Disruption Through Media and Communication, Wang Changsong, Editor, IGI Global Scientific Publishing, pp.91-142, 2026

3. Nostalgia in retailing

in: Elgar Encyclopedia of Retailing, Gallouj Camal, Gallouj Faïz, Editor, Edward Elgar Publishing Limited, pp.364-367, 2025

4. The Power of Consumer Boycotts in Geoeconomics and Geopolitical Conflicts

in: Impacts of Geoeconomics and Geopolitics on International Business, CHRISTIANSEN BRYAN, Branch John D., Editor, IGI Global Scientific Publishing, pp.237-266, 2025

5. Beyaz Yakadan Emekliye: Türkiye’de Ekonomik Zorlukların Tüketici Davranışlarına Etkisi

in: KADIN GÖZÜNDEN FARKLI BAKIŞLARLA EKONOMİ II, YILMAZ Elif Binhan, DURUSOY SERAP, Editor, DER Yayınevi, pp.117-134, 2025

6. Consumer Insights on Cryptocurrencies: Determining the Main Motivations, Advantages and Risk Factors of Using Cryptocurrency

in: Blockchain: Concepts, Issues, and Applications, AKADAL EMRE, KARAKAŞ GEYİK SEDA, SATMAN MEHMET HAKAN, Editor, Istanbul University Press, İstanbul, pp.73-98, 2024

7. Geçmişten Geleceğe: Cumhuriyetin Ekonomiye Yön Veren Markaları

in: Kadın Gözünden Farklı Bakışlarla Ekonomi, DURUSOY SERAP, YILMAZ BİNHAN ELİF, Editor, DER Yayınları, pp.97-110, 2024

8. Consumer Insights on Cryptocurrencies: Determining the Main Motivations, Advantages and Risk Factors of Using Cryptocurrency

in: Blockchain: Concepts, Issues, and Applications, AKADAL EMRE, KARAKAŞ GEYİK SEDA, SATMAN MEHMET HAKAN, Editor, Istanbul University Press, pp.73-98, 2024

9. Enflasyonist Ortamda Toplumun Ekonomi Gündemi: Boylamsal Bir Araştırma

in: DİJİTALLEŞME, EKONOMİ VE FİNANS, Kaplan Fatih, İpek Egemen, Editor, Nobel Akademik Yayıncılık, pp.49-69, 2023

10. Profiling the Citizens Based on Their Offline and Online Political Participation Level

in: Global Dimensions of Democracy and Human Rights: Problems and Perspectives, Nika Chitadze, Editor, IGI Global, Pennsylvania, pp.214-230, 2022

11. Enflasyonist Ekonomi ve Pandemi Etkisinde Tüketicilerin Tatil Tercihleri

in: Dijitalleşme Çağda İşletme ve Ekonomi Alanında Güncel Çalışmalar, Eyüpoğlu Sinem,Çiçek Ercan, Editor, Necmettin Erbakan Üniversitesi Yayınları, Konya, pp.135-156, 2022

12. Profiling the Citizens Based on Their Offline and Online Political Participation Level

in: Global Dimensions of Democracy and Human Rights: Problems and Perspectives, Chitadze Nika, Editor, IGI Global, pp.214-230, 2022

13. EKONOMİK KRİZ DÖNEMİNDE TÜKETİCİLERİN KREDİ KARTI KULLANIMI

in: Dijitalleşme Çağda İşletme ve Ekonomi Alanında Güncel Çalışmalar, Eyüpoğlu Sinem, Çiçek Ercan, Editor, Necmettin Erbakan Üniversitesi Yayınları, Konya, pp.95-134, 2022

15. Effect of Brand Credibility and Innovation on Customer Based Brand Equit

in: ADVANCES IN GLOBAL SERVICES AND RETAIL MANAGEMENT: VOLUME 2, Cihan Çobanoğlu,Valentina Della Corte, Editor, University Press of Florida , Florida, pp.1-15, 2021 Creative Commons License

17. Investigation of Smartphone Use Addiction in Generation Y

in: Recent Advances in Digital Media Impacts on Identity, Sexuality, and Relationships, Michelle F. Wright, Editor, IGI Global, Pennsylvania, pp.190-205, 2020 Creative Commons License

18. Sales Promotional Strategies and Buying Behavior in an Emerging Market at the Post Recession Period

in: Global Branding: Breakthroughs in Research and Practice (2 Volumes), Mehdi Khosrow-Pour, Editor, Idea Idea Group Publishing (Igp), Pennsylvania, pp.404-427, 2019

19. Marketing Strategies in Competitive Markets and Challenging Times

in: Brand Culture and Identity: Concepts, Methodologies, Tools, and Applications, Khosrow-Pour, M., Editor, Idea Group Publishing (IGP) , Hershey, pp.248-271, 2019

20. Technology Is Transforming Shopping Behavior: In-Store Mobile Technology Usage

in: Mobile Commerce: Concepts, Methodologies, Tools, and Applications, Mehdi Khosrow-Pour, Editor, Information Resources Management Association (Usa), Hershey, pp.1508-1529, 2018

21. Determining the Role of Communication and Distribution Channels for Organic Foods

in: Driving Agribusiness With Technology Innovations, Tarnanidis, T., Vlachopoulou, M., Papathanasiou, J., Editor, Idea Group Publishing (IGP) , Hershey, Pa, pp.149-164, 2017

22. Customer Relationship Management as a Customer-Centric Business Strategy

in: Advertising and Branding: Concepts, Methodologies, Tools, and Applications Volume 2, Mehdi Khosrow-Pour, Editor, Idea Group Publishing (IGP) , Hershey, Pa, pp.649-685, 2017

23. Customer Relationship Management as a Customer-Centric Business Strategy

in: Advertising and Branding: Concepts, Methodologies, Tools, and Applications Volume 2, Mehdi Khosrow-Pour, Editor, Idea Group Publishing (IGP) , Hershey, Pa, pp.649-685, 2017

24. Customer Retention Strategies and Customer Loyalty

in: Advertising and Branding: Concepts, Methodologies, Tools, and Applications, Mehdi Khosrow-Pour, Editor, Idea Group Publishing (IGP) , Hershey, Pa, pp.1178-1201, 2017

25. A Framework for CRM: Understanding CRM Concepts

in: Advertising and Branding: Concepts, Methodologies, Tools, and Applications VOLUME 1, Mehdi Khosrow-Pour, Editor, Idea Group Publishing (IGP) , Hershey, Pa, pp.361-412, 2017

26. Film Marketing: The Impact of Publicity Activities on Demand Generation

in: Handbook of Research on Promotional Strategies and Consumer Influence in the Service Sector, Panwar U. S.; Kumar R.; Ray, N., Editor, Idea Group Publishing Idea Group Publishing (Igp), Hershey, pp.324-342, 2016

27. Technology Is Transforming Shopping Behavior: In-Store Mobile Technology Usage

in: Handbook of Research on Consumerism and Buying Behavior in Developing Nations, Gbadamosi, Ayantunji , Editor, Idea Group Publishing (IGP) , Hershey, pp.168-189, 2016

28. Sales Promotional Strategies and Buying Behavior in an Emerging Market at the Post Recession Period

in: Handbook of Research on Consumerism and Buying Behavior in Developing Nations, Gbadamosi, Ayantunji , Editor, Idea Idea Group Publishing (Igp), Hershey, pp.239-262, 2016

30. Modern Entrepreneurship and E-Business Innovations

Idea Group Publishing (IGP) , Chicago, 2013

33. Integrating Mobile Marketing into the Marketing Communication: Exemplification of Mobile Marketing Campaigns

in: E-Marketing: Concepts, Methodologies, Tools, and Applications, Information Resources Management Association, Editor, Igı Global Publications, Hershey, Pa, pp.1221-1239, 2012

34. Supporting Marketing Practices: Mobile Network Operators’ Value Added Services Changing the Way of Doing Business

in: E-Marketing: Concepts, Methodologies, Tools, and Applications, Information Resources Management Association, Editor, Igı Global Publications, Hershey, Pa, pp.1-15, 2012

35. Enerji Sektöründe Pazarlama ve Yönetimi Alternatif Enerji Kaynaklarının Pazarlanması

in: Sürdürülebilir Rekabet Avantajı Elde Etmede Enerji Sektörü: Sektörel Stratejiler ve Uygulamalar, Eraslan, H.İ. ve Bulu, M, Editor, Urak Yayınları, İstanbul, 2010

36. Integrating Mobile Marketing into The Marketing Communication: Exemplification Of Mobile Marketing Campaigns

in: Handbook of Research on Mobile Marketing Management, Dietmar Georg Wiedemann, Editor, Idea Group Publishing, Unknown, pp.417-426, 2010

37. Supporting Marketing Practices: Mobile Network Operators’ Value Added Services Changing The Way Of Doing Business

in: Handbook of Research on Mobile Marketing Management, Dietmar Georg Wiedemann, Editor, Idea Group Publishing, Unknown, pp.158-172, 2010

38. Brand Personality of Web Search Engines: Who Is The Conqueror of The Digital Age?

in: Contemporary Research in e-Branding, Subir K. Bandyopadhyay, Editor, Idea Group Publisher, Pennysylvannia, pp.32-47, 2009

39. Hizmet Kalitesi

in: Hizmet Pazarlaması ve Hizmet Kalitesi, Çatı ve Abdulvahap Baydaş, Editor, Aile Araştırma Kurumu Başkanlığı Yayınları, Ankara, pp.237-254, 2008
Metrics

Publication

115

Publication (WoS)

13

Publication (Scopus)

8

Citation (WoS)

129

H-Index (WoS)

3

Citation (Scopus)

148

H-Index (Scopus)

3

Citation (Scholar)

838

H-Index (Scholar)

12

Citation (Sum Other)

15

Project

10

Thesis Advisory

16

Open Access

1
UN Sustainable Development Goals